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# Internal Linking

The practice of connecting pages within the same website through hyperlinks. Strong internal linking distributes page authority, helps crawlers discover cont...

The practice of connecting pages within the same website through hyperlinks. Strong internal linking distributes page authority, helps crawlers discover content, establishes topical relationships, and improves user navigation — all of which benefit both SEO and GEO.

**Example:** A pillar article on 'GEO Strategy' links to satellite articles on 'llms.txt Setup', 'Schema Markup for AI', and 'Entity Density Guide' — creating a web of related content that crawlers and LLMs follow.


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