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# Featured Snippet

A selected search result that Google displays prominently at the top of SERPs in a special answer box, extracting content directly from a webpage. Featured s...

A selected search result that Google displays prominently at the top of SERPs in a special answer box, extracting content directly from a webpage. Featured snippets can be paragraphs, lists, tables, or videos. Content optimised for featured snippets is also more likely to be cited by AI engines.

**Example:** A page defining 'GEO Readiness Score' in a concise paragraph with the term bolded at the beginning is likely to be pulled as a featured snippet for the query 'what is GEO readiness score'.


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